DIGITAL DESIGNER  ✺  BRAND MARKETING  ✺  IN-HOUSE
Led email design & campaigns, expanding into web, landing pages & site updates. Developed custom icons & animations, collaborated with developers, and art directed product photoshoots.




EMAILS
Between 2019 and 2022, the number of
brand emails deployed each month more than
doubled and email subscriber count increased
from 2 million to over 3.5 million.



WEB DESIGN
Worked directly with developers to turn
around new site assets on a weekly basis.
Designed for both campaign/evergreen landing pages,
illustrating icons, and meticulously testing the site. 







ART DIRECTED PRODUCT PHOTOGRAPHY



ROLE: DIGITAL BRAND DESIGNER
ART DIRECTOR: ALICE BUCAILLE 
CREATIVE DIRECTOR: JEN LEE
SKILLS: EMAIL + WEB DESIGN, ANIMATION, ART DIRECTION, PROP-STYLING

✺ 

☟


JetBlue
DIGITAL DESIGN

Paperless Post
DIGITAL DESIGN

Paperless Pro
BRANDING

Madewell
DIGITAL DESIGN

Great Jones
EMAIL DESIGN

Xfinity
PRODUCT DESIGN

Object Limited
APP DESIGN

Laranne
BRANDING



Elle Kellum  ✺  Designer  ✺ Art Director  ✺  

 
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